РУССКИЙ ВОЕННЫЙ КОРАБЛЬ, ИДИ НА ХУЙМИ ПРАЦЮЄМО ДЛЯ УКРАЇНИ

Khmelnitsky, Zarichanska Street, 3/1,
floor 2, office 207

CRM implementation for the online store “Rushnichok”

CRM implementation for the online store “Rushnichok”

INFORMATION ABOUT THE CLIENT

“Rushnichok” is an online store for wholesale towels in Ukraine. This site offers a large selection of towels of different size, price and purpose. All available products on the site are of good quality and have affordable prices. The site has kitchen towels, face towels, towels for sauna, sets of towels and some types of home textiles (plaids, bed linen, tablecloths). Online store “Rushnichok” has established itself as a reliable supplier of wholesale products throughout Ukraine.

CUSTOMER REQUEST

Because of the large number of orders the client needed to automate many sales processes. Therefore, the optimal solution to this problem was the implementation of CRM system for online store “Rushnichok”.

Вводные данные Introductory data

Market:

Ukraine

Niche:

Home textiles

Какие проводились работы

Work progress and results

To understand the wishes, the client was provided with a brief, which after completion was handed over by Outsourcing Team specialists for study. CRM from the team of Ukrainian developers, namely “KeyCRM” was chosen for implementation. According to the set of functionality, parameters and the corresponding price, this system was ideally suited to the needs of the client.

Based on the wishes of the client was created a commercial proposal, which included the following items:

  1. Setting up CRM integration with the website.
  2. Facebook and Instagram integration.
  3. Importing products into the CRM system and creating a warehouse.
  4. Setting up sales funnels.
  5. Customizing order statuses.
  6. Customization of customers (displaying all customers).
  7. Setting up the integration of the seller’s cabinet of new mail.
  8. Setting up electronic fiscalization service, PRRO (Echek).
  9. Setting up telephony (answering machine “greeting”).
  10. Customization of the Analytics section.

After the client has approved the commercial offer. Outsourcing Team specialists started customization of CRM system.

The first stage was connecting the website and social networks (Instagram and Facebook) to CRM and setting up the corresponding chats, which allowed to receive and process orders from the website in the CRM system and respond to customers without changing the application.

Setting up CRM integration with the website

Setting up CRM integration with social networks Instagram and Facebook

Dialog with the customer in the CRM system

One of the main stages of customization was importing goods into the CRM system and customizing the warehouse. As a result, when selling a product in the CRM system, you can see how much product is still available.

Importing goods into CRM system

Creating a warehouse of products

The next step was to customize the sales funnel

Customization of sales funnels

Order statuses were also customized

Customizing order statuses

Customizing customers (displaying all customers)

An important stage was the customization of the “Novaya Posta” cabinet. As a result of the customization, the customer can immediately in CRM automatically generate a delivery note for sending a parcel by mail.

Setting up the integration of the seller’s cabinet of new mail into the seller’s cabinet

Setting up the electronic fiscalization service, PRRO (Cheskboh)

Setting up telephony (answering machine “greeting”)

Also in this CRM system has statistics, which clearly conveys the main indicators of sales and allows you to analyze the marketing strategy and the course of sales of goods in general.

Analytical sales charts

Do you want to get such a result? Then contact us. We will not only implement CRM in your company, but also customize it and consult you and your employees.

Полученный результат

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